Purple Brand for Homeware

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Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Nicole F.
Thank you ItalistI purchased a great Marni bag which I live! It came fast and I am very happy with the Italist customer service team that responded to my inquiry and were very kind. I’m satisfied with my shopping experience and will shop here again. Thanks!
Rachel N.
Fast service, great priceI still can’t believe how quickly I recieved my order (I’m starting to think Italist has a warehouse in my backyard)! Gorgeous item, excellent price. I will definitely order here again!
Anna D.
Fantastic experience, from start toFantastic experience, from start to finish! It took only 3 days for my item to arrive. The item came spotless, packaged and presented nicely. Prices are great, so is the ample choice of brands and collections. One of the top destinations for online shopping if you are after some genuine Italian clothes at great prices.
Alexandria G.
Amazing!!My item arrived super fast and the packaging was soooooo perfect!!! This is my new store will be shopping here forever!!
Love designer denim? Think Purple Brand

Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.

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